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Posted on Thu, 12/8/2011 - 11:55 PM by
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Writing has been slow lately, mainly due to the fact that I’ve been gone since Saturday at the SMX Social Media Marketing event down in Scottsdale, AZ. (It was, by all accounts, excellent. I highly recommend attending next year’s event.) Before the trip, I was also working on some changes and upgrades here on the SBSM blog: 1.) There’s a new blog theme in place. I’m using WP-Clear from Solostream and liking it so far. If you haven’t visited in a while, and only read the RSS feed, come have a look and say hello. 2.) I’m finally following my own advice and offering an email subscription for new blog posts. This is something I recommend every time I speak at the GetListed.org Local University workshops. In the upper right of the blog, you’ll see a subscription form — enter your email and you’ll get all new posts delivered right to your Inbox. And you can unsubscribe at any time by clicking a link that’s included in every email. Without publicizing the email option (until now), more than 30 of you have already subscribed in the two weeks since the form showed up there. Thanks! 3.) I’ve changed how I offer advertising on the blog. You used to see four or six small, 125×125 ad banners on the right. Those are gone, and I’m now only offering one ad space that’s much larger: 300×250. And, advertising will now be exclusive — I’m only allowing one advertiser at a time, so there won’t be any competition for attention. All of the blog advertising details have been updated if you’re interested. And, by the way, the ad space is vacant right now — you see Google Adsense ads, but those will be replaced by the next advertiser to sign up for exposure here on SBSM. So that’s about all for now. Blogging should resume to normal levels very soon. It’s up to you whether you consider that a promise or a threat. Hey! RSS Subscriber: Have you purchased my e-book, “How to SEO Your Site in 60 Minutes”? If not, what are you waiting for? It’s only $25 (for the time being). Find out why Search Engine Guide said, “I can almost promise that following the advice in the book will earn you your money back ten to one hundred times over.” Here’s where to learn more: E-Book: How to SEO Your Site in 60 Minutes. This is a post from Matt McGee's blog, Small Business Search Marketing. Site Notes & Housecleaning Items MORE NEWS FROM SMALL BUSINESS SEMSBSM Flashback: May 2011For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading. Google’s Freshness Algorithm in ActionReal quick post here (I hope) about fresh content in Google’s search results. Background Google has been emphasizing fresh content in its search results for some time now. That link goes back to November 2011, and when I write on Search Engine Land about Google’s monthly search quality ... The Fallacy of Timing Blog Posts & Social Media UpdatesStudies that claim to tell you when the best time to publish a blog post or share content socially are, in my opinion, mostly a load of crap. One Month Away: Local University – Advanced! – in SeattleWe’re exactly a month away from what should be a terrific day of local search marketing information! 8 Common Twitter Questions from Small Business OwnersConfession: I’ve spent more time doing social media marketing in the past three years than doing local SEO/marketing. (Maybe that’s why my GetListed.org Local University friends put me on the social media “beat.”) RELATED SMALL BUSINESS NEWSWhat If Your Customers Could Talk to Your CRMI spend a lot of time talking to and about the stuff that we do to make it work now. So sometimes it’s a real treat to get to talk to someone that’s so far out ahead of most of us in their thinking that you pretty much just listen with your mouth open when they talk. (I would put my conversati... Who Doesn’t Need Great Free Stuff?Next week is National Small Business Week in the United States and to help celebrate all things small business I’m holding a live webcast where, among other things, I’m going to give a number of lucky participants some awesome business tools like: A copy of Premise Landing Page Softwa... 5 Reasons Why Landing Pages Are a MustOnline marketers have used the term “landing page” for many years to describe a sales tactic focused on getting people to take one, specific action. Today, landing pages have simply become a required element in the marketing toolbox for every imaginable business, including local brick and mort... Your ValueElectricity is free, but we pay energy companies to harness it. Water is free, but we pay for the privilege of filtering. Air is free, but we pay for the solution of conditioning it for summers in our homes. Natural gas is free, but we pay for the importance of safety in its use. Oil is free, but we... 13 Questions That Will Lead You To Your Perfect Marketing StrategyPlenty of startups try to determine the perfect business model to take to market only to find that the market doesn’t need, want or understand what they are presenting. The fact is most books or courses on business models take this into consideration by suggesting trial and error scenarios and m... |
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