Posted on Mon, 12/19/2011 - 01:29 AM by
viewed 67 times

Inspired

I was speaking to a friend recently, and we got to chatting about charities and how supporters are almost like investors along the lines of venture capitalists, or stocks and shares guys.

Yet these supporters are much more than a standard investor – as  well as donations, they invest time, resources, energy and much more into the charity they believe in.

Basically, if you’re a charity, they invest in YOU.

But this doesn’t need to be landlocked into charities. There are many other ways that people are investing in you every minute, every hour, every  day and beyond.

It could be they’re reading and commenting on your blog. It could be they’re conversing with you on Twitter. It could be that they’re offering advice via email or a phone call. It could be that they’re babysitting your kids so you and your partner can have a night  to yourself. It could be that they’re offering free workshops to help you get up to speed on something. It could be that they’re referring  your services to someone.

It could be something as simple as they buy you a beer at the pub after work.

It  doesn’t matter what it is – at the end of the day, they’re investing in you. Because they believe in you and they want to show that, in whatever form that takes.

So here’s a request. A little mini call-to- action, if you like.

  • Think of all the exchanges, conversations, get-togethers and other connections that you’ve enjoyed over the past week (you can make it longer if you like – it’s really up  to you).
  • Make a note of what these were and who they were with.
  • Think how you can return that investment – a quick thank you call, recognition of a blog comment or tweet, dinner, the promise that they can contact you anytime for any help they might need, a trip to the movies… Basically anything that you feel  merits their investment.

Do this, but do this without looking for anything in return. Just do it because you’re proud and touched to be part of someone’s investment. Do it because you want to invest in them.

Sound fair?

? originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license.

Read Full Small Business News Post
news courtesy of danny brown

MORE NEWS FROM DANNY BROWN

Your Value

Electricity is free, but we pay energy companies to harness it. Water is free, but we pay for the privilege of filtering. Air is free, but we pay for the solution of conditioning it for summers in our homes. Natural gas is free, but we pay for the importance of safety in its use. Oil is free, but we...

 

Join @GaryVee and @AmberMac in Toronto July 26 for Social Mix 2012

If you’re in the Toronto, Ontario area on July 26, make sure you keep the day free for what promises to be one of the city’s leading social media and business events this year. Top business and marketing folks Gary Vaynerchuk and Amber Mac will be keynoting at the inaugural Social Mix, ...

 

Everything Is Dead

The print industry is dead, yet we still use a version of ink for the ebooks that killed print.

 

Social Media, Self-Proclamation and the Wanky Word

We all want to be famous, whether we admit it or not. We all want the glory of recognition for our work; our media; our creations; our results. To say otherwise is to lie. Of course, the thing is, there are different levels of what we want and how we want it. Thankfully for those that want it, whet...

 

27 Highly Recommended WordPress PlugIns As Used on Here

One of the great things about self-hosted WordPress blogging is the amount of plugins available to help you make your blog just the way you want it. For anyone not on WordPress, plugins are additional solutions that you can install to your site’s admin area, and they then offer extra function...

 
 

RELATED SMALL BUSINESS NEWS

Why I’m Not Sure Google Will “Nail” the Places-Plus Integration

David Mihm wrote an epic post earlier this week about the eventual merge/integration of Google Places and Google Plus. (It would help if you read that post before continuing on here.)

 

What If Your Customers Could Talk to Your CRM

I spend a lot of time talking to and about the stuff that we do to make it work now. So sometimes it’s a real treat to get to talk to someone that’s so far out ahead of most of us in their thinking that you pretty much just listen with your mouth open when they talk. (I would put my conversati...

 

Who Doesn’t Need Great Free Stuff?

Next week is National Small Business Week in the United States and to help celebrate all things small business I’m holding a live webcast where, among other things, I’m going to give a number of lucky participants some awesome business tools like: A copy of Premise Landing Page Softwa...

 

5 Reasons Why Landing Pages Are a Must

Online marketers have used the term “landing page” for many years to describe a sales tactic focused on getting people to take one, specific action. Today, landing pages have simply become a required element in the marketing toolbox for every imaginable business, including local brick and mort...

 

SBSM Flashback: May 2011

For those of you who are new SBSM readers & subscribers, here’s a list of noteworthy posts you probably missed from one year ago. I try to put together a post like this each month to introduce new readers to old content that might be worth reading.

 
 
   

Get funding to grow your small business

Let us help you find the best financing option for your business needs.

Stay up-to-date with our small business newsletter

Subscribe to our weekly digest that features the latest in small business funding news along with helpful tips to guide you in our business financing needs

Tweet, +1, and Like Funder

Follow Us

Copyright © 2012 RBF Management, LLC   |   Lighter Capital Network
Privacy Policy   |   contact@funder.org