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Posted on Fri, 01/13/2012 - 04:57 PM by
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Over at Jugnoo, our goal is to help educate business owners on the social web, and really help them both understand and improve their visibilty on it. Part of our approach is to offer resources that will act as a go-to for news, best practices, tips and awareness for all the various parts that make up today’s business scene. Recently, we launched the first salvo in this in the form of Social CRM Insider. A blog dedicated to the increasingly important area of customer relationship management in the social media space, Social CRM Insider will show why this is such a key part of any company’s strategy, especially online. From the About Page: Every week, we’ll share our insights, best practices, case studies and more on how to run an effective customer relationship program in the social media landscape, and build brand loyalty around your business in the process. We’ll strip away the guesswork and provide you with real-world examples of who’s doing it right, and how you can adapt these methods to your own business. And we’ll do it in a way that you can understand – no industry jargon or buzzwords here. Social media has always been about the relationship to the sale for business owners and their customers. Consumers have known this for a while; now it’s time for you to understand better too. To help us with our goal, we’ve employed awesome social media and business blogger Joey Strawn as our blogger-in-residence and, while I’m biased, he’s already knocking the content out of the park, with a great amount of interest and feedback coming in. As I mentioned at the start, we’re just beginning to ramp up our activities, and the Social CRM Insider is something we’re really looking forward to grow as we help businesses understand this space we play in. I’d love for you to check the Social CRM Insider blog out when you have time, and if you have any kind of customer-centric needs for your own business, blog, store or or more, you might just find it’s the ideal new blog to subscribe to. Cheers! originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. MORE NEWS FROM DANNY BROWNIs Seek or Shout the Holy Grail for PR, Bloggers and the Disconnected Media?This is a guest post from Yvette Pistorio of Cision. Two shifts have dramatically changed the way media and public relations professionals interact over the past few years: the move away from email in favor of online social channels, and the emergence of versatile, freelance content creators who ar... A Very Short Message to the Shitdiots at @KloutA Very Short Message to the Shitdiots at @Klout originally appeared on Danny Brown - under a Creative Commons license. State of IndependenceYears ago I worked in retail on both sides. I started out working for an electrical goods chain store, then moved onto a smaller local one. Your ValueElectricity is free, but we pay energy companies to harness it. Water is free, but we pay for the privilege of filtering. Air is free, but we pay for the solution of conditioning it for summers in our homes. Natural gas is free, but we pay for the importance of safety in its use. Oil is free, but we... Join @GaryVee and @AmberMac in Toronto July 26 for Social Mix 2012If you’re in the Toronto, Ontario area on July 26, make sure you keep the day free for what promises to be one of the city’s leading social media and business events this year. Top business and marketing folks Gary Vaynerchuk and Amber Mac will be keynoting at the inaugural Social Mix, ... RELATED SMALL BUSINESS NEWSHow and Why I Use LinkedIn Groups to Build My BusinessAs I’ve written here in the past, I think there are solid business reasons for participating in most social networks these days, but if your business sells primarily to other businesses, you must get more active on LinkedIn. LinkedIn is not the biggest or most talked about network these day, bu... Content marketing is important but not free!One of the things that irks me is when I hear a marketing “expert” extoll the virtues of content (or social or digital) marketing and to close the sale — they remind their audience — “and best of all, it’s free.” Why I’m Not Sure Google Will “Nail” the Places-Plus IntegrationDavid Mihm wrote an epic post earlier this week about the eventual merge/integration of Google Places and Google Plus. (It would help if you read that post before continuing on here.) What If Your Customers Could Talk to Your CRMI spend a lot of time talking to and about the stuff that we do to make it work now. So sometimes it’s a real treat to get to talk to someone that’s so far out ahead of most of us in their thinking that you pretty much just listen with your mouth open when they talk. (I would put my conversati... Who Doesn’t Need Great Free Stuff?Next week is National Small Business Week in the United States and to help celebrate all things small business I’m holding a live webcast where, among other things, I’m going to give a number of lucky participants some awesome business tools like: A copy of Premise Landing Page Softwa... |
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