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Posted on Thu, 01/19/2012 - 01:26 PM by
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So often marketers get stuck in the reaction of the week kind of marketing and wonder why it always feels like such a bumpy road.
I’ve spent the better part of the last ten years singing the “marketing is a system” tune and today I’m pleased to introduce my most ambitious compilation of all that I know about how to build a marketing system today. Introducing the Ultimate Marketing System from Duct Tape Marketing – a complete online guided training tool designed to help you build your marketing action plan and install your marketing system. The tool takes your down a logical path through 13 step by step lessons that contain video tutorials, audio lesson, downloadable workbooks, examples, forms and loads of related resources.  How the modules in the system are organized - click to enlarge I’ve also seen a lot of people with good intentions buy a lot of books and courses and fail to move forward because they lacked any support or accountability. So, everyone that enrolls in the Ultimate Marketing System program also gets 30 days of email support, monthly live Q and A calls, a 30 minute consulting session, and a plan review. We won’t rest until you get this thing built! And as with everything I’ve ever produced, you have a full no questions asked money back guarantee if you decide it’s not for you. Go check it out today and get to work building your marketing system before the sun goes down on another day. Get More Details and Enroll hereMORE NEWS FROM DUCT TAPE MARKETINGHow and Why I Use LinkedIn Groups to Build My BusinessAs I’ve written here in the past, I think there are solid business reasons for participating in most social networks these days, but if your business sells primarily to other businesses, you must get more active on LinkedIn. LinkedIn is not the biggest or most talked about network these day, bu... What If Your Customers Could Talk to Your CRMI spend a lot of time talking to and about the stuff that we do to make it work now. So sometimes it’s a real treat to get to talk to someone that’s so far out ahead of most of us in their thinking that you pretty much just listen with your mouth open when they talk. (I would put my conversati... Who Doesn’t Need Great Free Stuff?Next week is National Small Business Week in the United States and to help celebrate all things small business I’m holding a live webcast where, among other things, I’m going to give a number of lucky participants some awesome business tools like: A copy of Premise Landing Page Softwa... 5 Reasons Why Landing Pages Are a MustOnline marketers have used the term “landing page” for many years to describe a sales tactic focused on getting people to take one, specific action. Today, landing pages have simply become a required element in the marketing toolbox for every imaginable business, including local brick and mort... 13 Questions That Will Lead You To Your Perfect Marketing StrategyPlenty of startups try to determine the perfect business model to take to market only to find that the market doesn’t need, want or understand what they are presenting. The fact is most books or courses on business models take this into consideration by suggesting trial and error scenarios and m... RELATED SMALL BUSINESS NEWSIs Seek or Shout the Holy Grail for PR, Bloggers and the Disconnected Media?This is a guest post from Yvette Pistorio of Cision. Two shifts have dramatically changed the way media and public relations professionals interact over the past few years: the move away from email in favor of online social channels, and the emergence of versatile, freelance content creators who ar... Content marketing is important but not free!One of the things that irks me is when I hear a marketing “expert” extoll the virtues of content (or social or digital) marketing and to close the sale — they remind their audience — “and best of all, it’s free.” A Very Short Message to the Shitdiots at @KloutA Very Short Message to the Shitdiots at @Klout originally appeared on Danny Brown - under a Creative Commons license. State of IndependenceYears ago I worked in retail on both sides. I started out working for an electrical goods chain store, then moved onto a smaller local one. Why I’m Not Sure Google Will “Nail” the Places-Plus IntegrationDavid Mihm wrote an epic post earlier this week about the eventual merge/integration of Google Places and Google Plus. (It would help if you read that post before continuing on here.) |
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Marketing should feel graceful, thoughtful, even joyful, but that takes planning, process and patience – mostly though that takes systems thinking.