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Posted on Wed, 01/25/2012 - 10:30 AM by
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Small business ownership can be a challenge, especially in the beginning. The rewards can be great but you may need a survival guide to get you through the tough parts or just to provide that simple advice that seems so elusive when the pressure is on. We hope the links below will help, and don’t forget to enjoy the journey. Basic ResourcesSmall business blogger survival guide. A big part of surviving as a small business blogger involves being a social animal. Here David Leonhardt gives every small business blogger some great resources to keep you, your business and your blog alive. ProBlogger Tax tips for business. How you manage money once your business makes can sometimes be as critical as your business model. Here are some basic deductions you must take to be sure you are saving all that you can. The One of a Kind Preneur Marketing ToolsWhy your business should crave more connection. There is a reason successful small businesses today crave Facebook likes, Twitter follows sand prospect e-mail addresses. If you can’t connect with your customers, you won’t be top of mind when they’re ready to buy. OnSpot By any other name. A brand or company name distinguishes you in the market. It’s about what you do and who you are. Put enough thought into your company name and how it may hit customers and others and why. Bloggertone Success StoriesAn entrepreneurial accident. Rachel Strella started her business in what many might consider the classic way. She found a need and filled it. While Rachel had a passion to start her own business, it’s also true that a practical look at business realities got her there. BizSugar Blog Small business is about leadership. We all should know by now that small business and entrepreneurship are about leadership not about listening to the crowd. Sure the voice of your community, your customers is important, but only you know how to lead them. Fast Company Soul Searching & Decision MakingEntrepreneur or great employee. Could many of the traits of great entrepreneurs and great employees and great entrepreneurs be the same? It’s not what we’ve traditional tended to believe. But here’s a closer list for comparison. Jennifer Warawa Making decisions on low information. It’s less hard to make a decision with plenty of data to draw from, but, of course, decisions become harder and harder when there is less and less information on which to base them. Here is one rule of thumb to help. Inc.com Networking & BrandingBuilding your network with one connection a day. You may think network building is the hardest thing you do. You also know, as a business owner it’s critical. But, there are fast and easy ways you can build your network daily with only a few minutes of your time. Firefly Coaching Very often, it’s all about credibility. The difference between you and a competitor may come down to this. Who does a client believe is most likely to get results. If your looking for a way to boost this important edge, read the post at the end of this link. James Brown Marketing MORE NEWS FROM SMALL BUSINESS TRENDSWhat Job Are You Helping Your Customers Do?Marketing is often described in terms of a product life cycle. The development, the launch, continued support, and finally, discontinuation all have specific marketing efforts associated with them. From social contests to reduced prices and giveaways, the emphasis is nearly always on the product or service provided. However, this does not take into account the way that customers actually search for and find products. Small Business Loans and Small Loans to BusinessA few weeks ago, I wrote about the decline in “small loans to business” during the Great Recession and economic recovery that followed. Now I am back to tell you that data on “small business loans” paints an even worse picture of the small business credit markets. As U.S. Small Biz Week Arrives, Are You Stressed or Optimistic?With the arrival of National Small Business Week here in the U.S., a variety of events, beginning yesterday, have been scheduled in Washington D.C. and across the country to recognize the importance of small business to the U.S. economy and to address topics important to small business owners. Just in time, a semi-annual study of American small businesses shows those business owners to be stressed but optimistic. Check out the schedule of national events and hear what leaders and small business owners are saying about issues most important to small business today. Why You Should Read Engagement MarketingEngagement Marketing: How Small Business Wins in a Socially Connected World is the new book about how to get and keep customers by engaging with them. Pointers on Hiring a Marketing Firm for Your Small BusinessI’m not here to tell you which marketing firm to use. Rather, I’d like to offer you some pointers on what to look for when hiring a marketing firm. I believe the search starts with you. Ask yourself some foundational questions to get a handle on what you are looking for. RELATED SMALL BUSINESS NEWSDon’t push when you can pullNo selling required There is a better way of winning new customers than pushing you and your B2B offer at them. Customers love it because they’re buying rather than being sold to. You’ll like it because it feels better than selling and you’ll get more long term business from it. U... You’re the Boss Blog: White House Opposes Small-Business Contracting Provision in Defense BillIn a statement, the administration called higher goals for small-business contracting "laudable but overly ambitious." ... How the 'Little Guy' Can Partner With Big CompaniesIf you're a little guy, there are plenty of ways to partner with a much larger company. Here are seven. ... "Scott Thompson Was A Terrible CEO" And Other Snippets From Fred WilsonAs always, Fred Wilson had a lot of insights share this morning at TechCrunch's Disrupt conference in New York. Here are some of the highlights from his talk with the always barbed Mike Arrington:... SRDC Is Offering Loans Through RLFSouthwest Regional Development Commission (SRDC) is offering loans through revolving loan fund (RLF). Its purpose is to have a direct financing tool making loan funds available so as to assist in retail, manufacturing, and distribution businesses. |
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