You’re the Boss Blog: Running the Numbers: Making Sense of Our Costs

Case Study: A Reluctant C.E.O. Hires His First Sales Rep

To help him develop a strategy, Mr. Woronka decided to retain a sales consultant who recommended that he hire a full-time sales rep immediately. But he went against the consultant's advice. ...

You’re the Boss Blog: How Small Businesses Are Coping With Health Insurance

What percentage of employee health insurance premiums does your company pay? ...

You’re the Boss Blog: Drilling Down: How Businesses Use Google+

Would it be feasible to replace a business Web site with a Google+ page? ...

You’re the Boss Blog: Assessing the Web Presence of the Republican Presidential Candidates

For business owners and politicians, many of the principles of operating online are the same. ...

You’re the Boss Blog: A Customer Loyalty Program (From Some of the Folks Who Brought You Groupon)

Belly's customer loyalty plans are intended to match the culture of individual businesses, creating experiences to build a relationship between merchant and consumer. ...

 

Top 5 Tips for Small Business CRM (Customer Relationship Management)

The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners. 1. Talk to everyone who comes in contact with your business. If they purchase from you, find out why. If they don’t want to purchase from you, you should definitely find out why! 2. Try t...

The S Corp Deadline Approaches: Is It Right For You?

If your business is a corporation, you’re already aware that March 15th is the most critical tax deadline of the year. But March 15th is an important deadline for another reason…it’s the deadline for electing S Corporation status.

Small Business Hiring: Things Are Finally Looking Up

With large companies not stepping up to the plate as “job creators,” small business owners have been under a microscope, with polls and surveys monitoring our hiring actions and intentions as closely as Punxsutawney Phil gets watched on Groundhog Day.

The Patent Problem for Startups

Let me start by saying I'm a believer in openness and sharing. The concept of owning ideas seems to stifle innovation, and in particular, the emerging re-mix culture we're seeing explode seems like it's on a collision course with owning and controlling IP....

Top 5 Tips for Small Business Payment Processing

The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners. 1. Allow customers to purchase from you in the way they want to, rather than just limiting them to one method. For example, if you only accept payment in person at your shop then you are excludi...

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