How to Focus SEO Activities For Results

5 Marketing Lessons We Can Learn from Google

I am always looking for ways to help my small business clients get more results in their marketing.  This week I got an unsolicited telephone call from Google, of all companies, which started me thinking.  Why is Google, who is unquestionably the king of online marketing, engaging in telemarketing?  I’d be interested to hear what the people at Google have to say. But in the meantime, I did my own research and discovered that Google does not only count on online marketing to reach new customers, they employ other marketing methods as well.

86 Common Sense Marketing Ideas for Startups

When starting a business, marketing is (or should be) the business owner’s biggest priority. Yet many startups have no clue about marketing.  With that in mind,  I thought who better to learn what works in marketing than from those who have gone before? I reached out to established business owners across all industries to see what marketing ideas would come up.  I got so  many incredible tips; I decided to use them all! Of course they may or may not all apply to your business, but there are some great ideas and some common themes.  Add yours to the list in the comments!

Conference Survival Tactics

I just returned home from a few days away at a conference.  As always, getting back in the groove is difficult when returning from being away whether for pleasure or business.  That is not what I am going to write about though.  Rather, I am going to address the leaving for a trip instead.

Spring into SEO Action!

Spring is here, and it’s time to take action before the “slow days of summer” arrive (when you’d rather be outside than behind your desk).

Want a “Happiness Problem”?

Your phone rings off the hook.
Your Inbox is flooded with requests.
Your schedule is packed.

 

Why There's Not Much Sizzle In Two Burger Chains' IPO Plans

Can two also-ran burger chains that struggled through the recession win over Wall Street investors? We'll soon find out, as fast-food franchisor CKE Restaurants -- corporate parent of both Carl's Jr. and Hardee's -- recently filed to go public, seeking roughly $100 million and applying for the stock...

No room for weenies

No use complaining Keep up won’t you? There’s no room for weenies in the global micro enterprise community. My hapless and hopeless UK agent, Tony Robinson OBE, sent me a press clipping of what Serena Williams said after winning the Madrid Open last week. He’s obsessed by how Ser...

Day 2: National Small Business Week - Corinne’s Catfish Tells Us Why They Love It

For today’s post, we spoke with Orin Moore, owner and founder of Corinne’s Catfish in Lewisville, Texas. The On Deck Team found this story particularly inspiring – and we hope our readers to do.

Creating Google Alerts Directly in Google Analytics

A few weeks back I wrote about the powerful new metrics that small business owners can glean from the new Social reports within Google Analytics. And since that post, even more neat features have been released to help business owners learn more about not only what’s happening on their site, but what’s happening off of it, as well.

How Ads on Your Site Can Affect SEO (Video)

Your search rankings could be suffering if there are a number of advertisements above the content on your website. ...

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