Posted on Wed, 02/22/2012 - 04:30 PM by
viewed 45 times

By now, You have probably heard that you NEED a blog.  Blogging for business is not only crucial to keep your website fresh, but to show your customers and potential audience who you are, what you do, and what you know BEST. Right now, you may be saying that sounds easier than it really is.  It is actually not that hard once you find your inner groove.

At first, blogging and finding your writing voice can be hard at points, but it is crucial.  Whether you write for your own blog on your site and/or publish guest posts, blogging helps grow your pipeline, it promotes your business, and creates curiosity in the YOUR own brand.

The first step is accepting the invitation to the party and actually show up to blog!

After that, here are 5 easy ways to Mind Your Manners while Blogging that will help you avoid being the outcast of the party.

  • BYOV - Bring Your Own Voice. Insert your own unique voice into the post.  Essentially, a blog is a communication from you, a flavor of who you are, a chance to know you.  If you act like someone else, it is cheating.  Bring Your Own Voice to the post, and let yourself shine through.  Let the readers hear what you sound like in life.
  • Make sure everyone leaves with a party favor. Provide tips or tricks that help or teach.  Whether it be a list or woven into the body of your blog, give your readers something to take with them.  We all love goodie bags, so allow your readers to part ways feeling happy and satisfied.
  • No one likes a cash bar. When you invite someone to your party, I mean to read your blog, they are your guest.  Avoid selling them something while they are getting to know you.  Make a good impression and show off your knowledge and personality, and after a few times the sale will find you.
  • Get a new pick-up line. Use fresh copy and unique content when posting and/or guest posting.  Just as hearing the same pick-up line over and over is awful, reusing content is dull.  Look to current events and life experiences to inspire fun, new ways to weave a message into a post.
  • Capture your crowd. You would not plan the same party for a First Holy Communion as you would for Mardi Gras, so when guest posting get to know the platform first.  Get a feel for the crowd, and plan your post accordingly.  Take a look at the readers/comments on a site and read some of the current material to understand the market.
  • Remember:  Don’t accept every invitation to guest post so that you are worn out and cannot be the life of your own party!

    For more on the sights, sounds, and tastes of blogging, read here.

    Have fun Blogging!

    ShareThis

    Read Full Small Business News Post
    news courtesy of startup nation

    MORE NEWS FROM STARTUP NATION

    5 Marketing Lessons We Can Learn from Google

    I am always looking for ways to help my small business clients get more results in their marketing.  This week I got an unsolicited telephone call from Google, of all companies, which started me thinking.  Why is Google, who is unquestionably the king of online marketing, engaging in telemarketing?  I’d be interested to hear what the people at Google have to say. But in the meantime, I did my own research and discovered that Google does not only count on online marketing to reach new customers, they employ other marketing methods as well.

     

    86 Common Sense Marketing Ideas for Startups

    When starting a business, marketing is (or should be) the business owner’s biggest priority. Yet many startups have no clue about marketing.  With that in mind,  I thought who better to learn what works in marketing than from those who have gone before? I reached out to established business owners across all industries to see what marketing ideas would come up.  I got so  many incredible tips; I decided to use them all! Of course they may or may not all apply to your business, but there are some great ideas and some common themes.  Add yours to the list in the comments!

     

    Conference Survival Tactics

    I just returned home from a few days away at a conference.  As always, getting back in the groove is difficult when returning from being away whether for pleasure or business.  That is not what I am going to write about though.  Rather, I am going to address the leaving for a trip instead.

     

    Spring into SEO Action!

    Spring is here, and it’s time to take action before the “slow days of summer” arrive (when you’d rather be outside than behind your desk).

     

    Want a “Happiness Problem”?

    Your phone rings off the hook.
    Your Inbox is flooded with requests.
    Your schedule is packed.

     
     

    RELATED SMALL BUSINESS NEWS

    How Low Can Facebook Stock Go? And What Route Will It Take to Get There?

    Facebook ended Tuesday, its third day of trading at $31 per share -- $7 less than where it launched on Friday....

     

    Mayan Doom or Time to Buy?

    According to ancient Mayan prognosticators our world should be coming to an end sometime around Christmas.  If you’re sitting in Greece or JP Morgan’s bond-lending group, the end might seem like it’s already here. And off the Peruvian coast, wildlife is literally dropping from the sky.&...

     

    When 'I'm Too Sexy' Lawsuit Settles, Will IRS Win Too?

    This is a great country, one of equal opportunity and more. Where else could you find the Equal Employment Opportunity Commission (EEOC) handling a complaint alleging religious and gender discrimination occurring in a lingerie warehouse?...

     

    Want to Hangout With the SBA Chief? Join Us

    As part of National Small Business Week, we'll be moderating a live chat with SBA chief Karen Mills and winners of the SBA's video contest Wednesday in a Google+ hangout. ...

     

    Private Equity Investments: A Question Of Supply And Demand

    The PE investment picture as 2012 began looked very much like the one that prevailed two years ago as the industry was clawing its way back from the depths of the downturn. But as we discuss in Bain & Company’s Global Private Equity Report 2012, conditions today are more favorable for PE deal ...

     
     
       

    Get funding to grow your small business

    Let us help you find the best financing option for your business needs.

    Stay up-to-date with our small business newsletter

    Subscribe to our weekly digest that features the latest in small business funding news along with helpful tips to guide you in our business financing needs

    Tweet, +1, and Like Funder

    Follow Us

    Copyright © 2012 RBF Management, LLC   |   Lighter Capital Network
    Privacy Policy   |   contact@funder.org