You Are Not the Story

InNetwork, the Drive for Authentic Influence and What It Means for Brands

In the book Influence Marketing, we dedicate a chapter to some of the platforms we felt were leading the way in the next wave of influence marketing.

The Sunday Share – 50 Stats You Need to Know About Content Marketing

As a business resource, Slideshare stands pretty much head and shoulders above most other content platforms.

Why Google is Missing the Point on Sponsored Content

Over at the InNetwork blog this week, I wrote about why influencers deserve to be paid. It essentially looked at why brands should be treating influencers more professionally, and respecting them as a key partner in any marketing mix. In the comment section after the post, Kari Rippetoe, Content Ma...

Three Cool and Inexpensive Tools to Track Twitter Hashtags

Judging by the outcry over Tweetchat having to close, due to Twitter’s new API restructuring, and the interest shown in replacement platforms, it’s fair to say that Twitter chats continue to be popular for both Twitter users and brands alike.

The Sunday Share – Influence and Focusing on the Customer

As a business resource, Slideshare stands pretty much head and shoulders above most other content platforms.

 

Why You Must Stop Selling Your Time

If you’re stuck in the rut of selling your time, do yourself a favor and grab this free eBook I’ve cosponsored with my friends from FreshBooks – Breaking the Time Barrier.

I Want to See an Eye-Tracking & Click-Thru Heat Map for This

That’s the example Google used today in announcing the formal rollout of its local carousel search results. I’m not opted in to this yet, but when I look at the screenshot there … I don’t have a clue where to focus. I’m dying to know how the average searcher looks at ...

Is it time for a website re-design?

In today’s marketplace, a company’s website is their first impression with prospects. It’s a rare purchase today that doesn’t begin with some sort of research or due diligence. And as consumers (both B2C and B2B) find themselves more time starved and more web savvy – the research tool of choice is often a Google search.

Why Bing May Become Your Search Engine of Choice

It’s been a big week at Facebook. Hashtags rolled out to most users causing quite a stir in the marketing world. (It’s yet to be seen how much utility they actually bring to the everyday user.)

What If How You Sold Was as Important as What You Sold?

So, for starters, the title to this post poses a bit of a trick question because significant research suggests it is in fact a fact.

Let us help you find the best financing option for your business needs.

Subscribe to our weekly digest that features the latest in small business funding news along with helpful tips to guide you in our business financing needs

Tweet