Posted on Fri, 06/15/2012 - 11:22 AM by
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Drew’s note: Here’s a guest post by Brad Shorr on a topic everyone wants to know more about — how to improve SEO.
Don’t be daunted by the complexity of SEO – especially now. Google has introduced a ton of changes to their ranking formula recently, most of which penalize complicated, manipulative SEO tactics. As a result, SEO has become simpler. Today the keys are:
Here are 10 crucial items for a 2012 SEO tune-up. The first five are onsite SEO activities, and the next five are offsite activities.
Brad Shorr is Director of Content & Social Media for Straight North, a Chicago marketing firm. They work with B2B clients in specialized niches, such as knife safety gloves and high visibility clothing. Brad writes frequently on SEO and its relationship to social media and content strategy.
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